Digital Marketing Executive

Media Wagon is seeking a creative, analytical, and performance-driven Digital Marketing Executive to plan, execute, and optimize digital marketing strategies that increase brand awareness, generate qualified leads, and drive measurable business growth.

Key Responsibilities: The Digital Marketing Executive will be responsible for managing and optimizing Meta Ads (Facebook & Instagram Ads) and Google Ads (Search, Display, YouTube, and Performance Campaigns) with a strong focus on ROI and lead generation. The role includes handling and optimizing Google My Business (GMB) profiles to improve local search visibility and customer engagement. The candidate will implement effective SEO and SEM strategies to enhance website rankings and organic traffic, along with creating and publishing SEO-friendly blog content aligned with keyword strategy and brand positioning. Monitoring campaign performance, analyzing KPIs, preparing performance reports, conducting keyword research, and coordinating with internal teams to maintain brand consistency are integral parts of this role.

Required Skills: The ideal candidate must have strong practical experience in Meta Ads, Google Ads, Google My Business (GMB), SEO, AEO, SEM, and Blog Writing/Content Marketing. Proficiency in Google Analytics and other campaign tracking tools is essential. The candidate should possess strong analytical abilities, reporting skills, and the capability to manage multiple campaigns simultaneously while achieving performance targets.

Experience Required: Minimum 2 Years of mandatory experience in Digital Marketing.

Employment Type: Full-Time