Digital Marketing Manager

• Develop and implement a comprehensive digital marketing strategy to generate leads and increase brand visibility.

• Manage SEO, SEM, and paid advertising campaigns (Google Ads, Meta Ads, LinkedIn Ads).

• Oversee social media marketing, including content creation, scheduling, and engagement across platforms like Instagram, Facebook, LinkedIn, and YouTube.

• Plan and execute email marketing and WhatsApp campaigns for customer engagement.

• Work with the design team to create high-quality creatives, videos, and ad content.

• Monitor and analyze key performance metrics (ROI, CPC, conversion rates) and optimize campaigns accordingly.

• Manage and optimize website content and landing pages for lead conversion.

• Implement marketing automation tools to streamline lead nurturing and follow-ups.

• Collaborate with the sales team to align digital efforts with business goals.

• Stay updated on industry trends, new marketing tools, and best practices.