Digital Marketing Trainer

Job Title: Digital Marketing Faculty

Organization: International Institute of Hotel Management – Hyderabad Campus

Location: Hyderabad

Reports To: Campus Director / Academic Head

Employment Type: Full-Time

About IIHM Hyderabad

International Institute of Hotel Management (IIHM) is a leading hospitality education network known for academic excellence, global exposure, and strong industry connect. The Hyderabad campus actively integrates modern skills such as Digital Marketing, Branding, and Entrepreneurship into hospitality education.

Position Summary

The Digital Marketing Faculty will be responsible for teaching, mentoring, and guiding students in Digital Marketing concepts with special emphasis on hospitality, food, tourism, and lifestyle sectors. The role includes academic delivery, practical training, live project mentoring, and campus branding collaboration.

Key Responsibilities

🔹 Academic Responsibilities

• Teach Digital Marketing subjects (SEO, SEM, Social Media Marketing, Content Marketing, Email Marketing, Analytics, Influencer Marketing).
• Develop lesson plans, curriculum content, and practical assignments.
• Conduct workshops on branding, hospitality marketing, and digital campaigns.
• Evaluate students through assignments, presentations, and project work.
• Guide students in creating real-time digital campaigns.

🔹 Practical & Industry IntegrationMentor students in live social media handling for campus events.

• Guide projects related to hospitality marketing, hotel branding, and restaurant promotions.
• Support initiatives such as YCO, campus events, and hospitality campaigns.
• Encourage students to build digital portfolios.

🔹 Research & DevelopmentStay updated with latest digital trends, AI tools, marketing automation, and analytics platforms.

• Introduce innovative teaching methodologies.
• Conduct seminars and guest sessions with industry professionals.

🔹 Campus Branding SupportCollaborate with Admissions and Marketing team.

• Support content strategy for campus digital presence.
• Mentor student marketing task forces.

Required Qualifications

• MBA in Marketing / Digital Marketing / Mass Communication / Related Field
• Minimum 2–5 years of industry or teaching experience
• Strong knowledge of:
• SEO & Google Analytics
• Meta & Google Ads
• Content Creation & Social Media Strategy
• AI Tools in Marketing
• Proficiency in Canva / Adobe / Basic Video Editing Tools

Key Skills

✔ Excellent Communication & Presentation Skills

✔ Strong Industry Awareness

✔ Creativity & Strategic Thinking

✔ Mentoring & Leadership Ability

✔ Digital Analytics & Data Interpretation

✔ Event & Campaign Management

Preferred Profile

• Experience in Hospitality / Tourism / F&B Marketing
• Experience in managing institutional social media accounts
• Ability to train students for industry-ready skills