Field Marketing Executive

Job Summary

We are seeking a proactive and dynamic Marketing Executive - Offline Marketing to join our team at our EV rental company. This role will involve developing and implementing strategies to promote our services, increase brand awareness, and drive customer engagement through various offline channels.

Key Responsibilities

• Campaign Execution:
• Plan and execute effective offline marketing campaigns at store levels, including events, promotions, and partnerships, to drive brand awareness and customer acquisition.
• Distribute marketing materials such as flyers, brochures, and posters in strategic locations.
• Organize and participate in events, exhibitions, and roadshows to promote the company's EV rental services.
• Partnership Development:
• Identify and establish partnerships with local businesses, organizations, and influencers to expand the company's reach.
• Collaborate with partners on joint marketing activities and promotions.
• Reporting and Analysis:
• Monitor and report on the effectiveness of offline marketing campaigns.
• Use data and insights to refine strategies and improve future campaigns.

Requirements

• Education: Bachelor’s degree in Marketing, Business, or a related field.
• Experience: Minimum of 1 year of experience in offline marketing, field sales, or a related role, preferably within the automotive or transportation industry.
• Language: Telugu, Hindi and English
• Skills:
• Strong understanding of offline marketing techniques and best practices.
• Excellent communication and interpersonal skills.
• Ability to build and maintain relationships with partners and clients.
• Strong organizational and project management skills.
• Proficiency in using Microsoft Office Suite (Word, Excel, PowerPoint).
• Ability to work independently and as part of a team.