Manager - Customer Success & Digital Marketing Strategy

Manager, gTech Ads, GCS, Customer Success Acceleration

Minimum qualifications:

• Bachelor's degree or equivalent practical experience.
  
• 11 years of experience developing relationships with customers, and working with digital media or digital marketing/advertising solutions.
  
• 5 years of experience leading, mentoring, and developing teams.
  

Preferred qualifications:

• Experience collaborating with multiple stakeholders across organizational boundaries to influence teams with similar objectives, aligning resources and direction.
• Understanding Media Industry issues to advance Googles forward-looking strategies within the marketplace by being a creative and performance-minded thinker.
• Familiarity with offline media, Brand Lift, marketing measurement and attribution techniques (e.g., offline measurement, MMM, MTA, attribution) and Google advertising products (e.g., Google Ads, Google Analytics, Google Marketing Platform, etc.).
• Excellent business judgment, strategic and investigative skills, including using data to drive strategy and business action, making presentations to C-Level/Executive audiences with excellent communication skills.

About the job

gTech Ads is responsible for all support and media and technical services for customers big and small across our entire Ad products stack. We help our customers get the most out of our Ad and Publisher products and guide them when they need help. We provide a range of services from enabling better self help and in-product support, to providing better support through interactions, setting up accounts and implementing ad campaigns, and providing media solutions for customers business and marketing needs and providing complex technical and measurement solutions along with consultative support for our large customers. These solutions range from bespoke and customized ones for our customers to scalable support for millions of customers worldwide. Based on the evolving needs of our ads customers, we partner with Sales, Product and Engineering teams within Google to develop better solutions, tools, and services to improve our products and enhance our client experience. As a cross-functional and global team, we ensure our customers get the best return on investment with Google and we remain a trusted partner.

Google creates products and services that make the world a better place, and gTech’s role is to help bring them to life. Our teams of trusted advisors support customers globally. Our solutions are rooted in our technical skill, product expertise, and a thorough understanding of our customers’ complex needs. Whether the answer is a bespoke solution to solve a unique problem, or a new tool that can scale across Google, everything we do aims to ensure our customers benefit from the full potential of Google products.

To learn more about gTech, check out our video.

Responsibilities

• Partner with executive stakeholders to build and drive a holistic strategy and narrative for the organization.
  
• Lead a team of high performing Digital Marketing Strategists who work collaboratively with Australia and New Zealand region (AUNZ) Mid Market Sales teams to drive marketing objectives and account level excellence for customers. Achieve quarterly goals and growth objectives for multiple segments at the cluster/market level.
• Drive active partnership with Sales leadership to align priorities, address customer needs and achieve business goals, leveraging CSA service strategy (MoS, service segmentation).
• Coach your team to support and help advertisers maximize opportunities, improve performance and enhance ROI across Mid-Market Segment (MMS) training and development (T&D).
• Lead Generation, E-commerce and Multi-channel businesses, provide mentorship, meaningful career evaluations and facilitate professional development plans.

Experience Level

Senior Level