Marketing Analyst, Senior

Create Big data analytics

• Use Big data techniques to analyze the financial / Marketing / Product / Supply chain / Sourcing data
• Create data base management architecture to handle the big data and enable the other analytics
• Understand the business objectives, do the research, structure the ML/AI models and derive actionable insights which focus on areas like
  • Target setting and Revenue and Volume forecasting
  • Price optimization, Price/Cost forecasting
  • Customer Segmentation
  • Price leakage, elasticity and GBB matrix

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Automation and optimization

• Automate the analytical models leveraging R/Python/SQL or other tools such as Power Automate / KNIME.
• Research on approach and test models to reduce the manual intervention
• Optimize the analytics to improve efficiency

Experience Level

Senior Level