Marketing Trainee

We are looking for energetic and execution-focused Offline Marketing & Operations Executives to plan, execute, and scale our offline outreach initiatives. This role goes beyond conducting one-off events — you will be responsible for building repeatable, scalable offline marketing funnels that consistently generate leads and engagement.

This is an excellent opportunity for freshers or early-career professionals who are keen to build a long-term career in marketing, field operations, and partnerships.

Key Responsibilities

Offline Campaign Planning & Execution

• Plan and execute offline marketing campaigns including:
• Campus drives and student outreach programs
• Career seminars and study abroad information sessions
• Corporate learning sessions and employee engagement programs
• Kiosks, roadshows, exhibitions, and institutional events
• Coordinate end-to-end execution — venue setup, branding, logistics, registrations, and on-ground operations.

Funnel & Lead Generation

• Build structured offline funnels to ensure events translate into qualified leads and conversions, not just footfall.
• Capture, track, and hand over leads to the sales/admissions team with proper documentation.
• Work on improving lead quality and conversion ratios across campaigns.

Institutional & Corporate Outreach

• Support outreach to colleges, training institutes, and corporate partners for collaborations and event tie-ups.
• Assist in relationship management with institutional stakeholders and partners.

Reporting & Optimization

• Track campaign performance including footfall, leads generated, conversions, and ROI.
• Maintain reports and dashboards for offline activities.
• Identify insights and suggest improvements for future campaigns.

Coordination & Collaboration

• Work closely with marketing, sales, and operations teams to align offline initiatives with business goals.
• Ensure brand messaging and experience is consistent across all offline touchpoints.

Required Candidate Profile

Eligibility

• Freshers or candidates with 0–3 years of experience are welcome to apply.
• Strong interest in building a career in offline marketing, field operations, and outreach.

Skills & Competencies

• Good verbal and written communication skills.
• Confident, presentable, and comfortable interacting with students, professionals, and institutional stakeholders.
• Strong execution skills with a hands-on mindset.
• Willingness to travel locally for events and outreach activities.
• Basic understanding of marketing or operations is a plus (training will be provided).

What We Offer

• Hands-on exposure to real-world marketing and operations.
• Clear learning path and growth opportunities in offline marketing, partnerships, and channel operations.
• Performance-driven culture with ownership and responsibility.
• Opportunity to work in a fast-growing organization with visible impact.