DSR (Distributor Sales Representative) – Pharma Channel (OTC Products)

Reporting to: Area Sales Executive

Department: Sales – Pharma Channel (OTC)

Job Summary:

We are looking for an experienced Distributor Sales Representative (DSR) with a strong background in OTC pharma sales from companies like Dabur Ethicals, Zydus, Nestlé Health, Haleon, Himalaya Wellness, Emami Healthcare, Torrent or Abbott. The candidate will be responsible for achieving sales targets, optimizing distribution, and ensuring visibility and secondary billing compliance across the assigned territory.

Key Responsibilities:

1. Sales & Distribution Management:

·        Achieve monthly and quarterly sales targets (Primary & Secondary) in terms of Value and Units of Business (UoB).

·        Ensure the availability of all product lines across retail and distributor networks.

·        Execute efficient beat planning to maximize territory coverage.

2. Channel Development & Secondary Billing Compliance:

·        Drive secondary sales by ensuring effective order generation from retailers.

·        Achieve 100% secondary billing compliance through systematic follow-ups and monitoring.

·        Work closely with distributors for smooth order processing and inventory management.

3. Market Expansion & Retailer Engagement:

•      Identify and onboard new retail outlets to expand market presence.

•      Strengthen relationships with existing retailers to secure long-term partnerships.

•      Regularly collect market feedback to identify growth opportunities.

4. Merchandising & Visibility:

•      Ensure proper merchandising and adherence to planograms at retail points.

•      Deploy POS materials effectively and optimize shelf visibility.

Key Skills & Competencies:

•      Proven experience in OTC Pharma Sales from reputed companies (Dabur, Zydus, Nestlé, Abbott, etc.).

•      Strong communication and negotiation skills.

•      Deep understanding of secondary sales and billing cycles.

•      Territory management expertise with good market acumen.

•      Proficiency in sales reporting tools and mobile applications.

Qualifications:

•      Education: Graduate (B.Sc./B.Pharm/BBA preferred).

•      Experience: Minimum 2–3 years in OTC sales from recognized pharma companies.

•      Language Proficiency: Local language fluency with basic English skills.

•      License: Must have a two-wheeler with a valid driving license.

What We Offer:

•      Competitive salary and performance-based incentives.

•      Opportunities for career advancement in the OTC pharma space.