Digital Marketing Manager

Finovate India is looking for a results-driven Digital Marketing Manager to lead our lead generation, social media management, and digital campaign strategy. The ideal candidate will be responsible for building and executing data-driven marketing strategies that increase brand awareness, generate high-quality leads, and support business growth.

Key ResponsibilitiesLead Generation & Performance Marketing

• Plan, execute, and optimize lead generation campaigns across digital channels (Google Ads, Meta Ads, LinkedIn, email marketing, landing pages, etc.).
• Track, analyze, and report campaign performance, CPL, ROI, and conversion metrics.
• Work closely with sales teams to align lead quality and funnel performance.

Social Media Management

• Manage and grow Finovate India’s presence across social media platforms (LinkedIn, Instagram, Facebook, X, etc.).
• Create, schedule, and publish engaging posts, reels, and creatives.
• Monitor trends, audience engagement, and competitor activity.

Campaign Strategy & Execution

• Develop and implement end-to-end digital marketing strategies for brand, product, and market campaigns.
• Plan campaign calendars, messaging, and audience targeting.
• Coordinate with design, content, and external agencies when required.

Content & Brand Messaging

• Collaborate on content ideas for posts, ads, blogs, and email campaigns.
• Ensure consistent brand voice and positioning across all digital channels.

Analytics & Optimization

• Use tools like Google Analytics, Meta Business Suite, LinkedIn Campaign Manager, and CRM tools to measure results.
• Continuously optimize campaigns based on insights and performance data.
• Required Skills & QualificationsBachelor’s degree in Marketing, Business, or a related field.
• 3+ years of experience in digital marketing with a strong focus on lead generation.
• Hands-on experience with paid ads, social media management, and campaign strategy.
• Strong understanding of SEO, SEM, and marketing funnels.
• Proficiency in marketing tools and analytics platforms.
• Excellent communication, planning, and analytical skills.
• Preferred QualificationsExperience in fintech, finance, or B2B marketing.
• Knowledge of marketing automation and CRM tools.
• Creative mindset with a performance-driven approach.
• Why Join Finovate India?Opportunity to work in a fast-growing fintech-focused environment.
• High ownership and impact-driven role.
• Collaborative culture with room for innovation and growth.

Contact Person - Vinit Singh

Mobile - 9926511582