Digital Marketing Manager

Job Title: Digital Marketing Manager

Location: On-site

Experience: 1–3 Years Preferred

Job OverviewWe are looking for a creative and performance-driven Social Media & Digital Marketing Executive who can manage and grow our social media presence through engaging content and smart marketing strategies.

The ideal candidate should be skilled in product photography, short-form video creation, Instagram growth strategies, and paid advertising through Meta Ads Manager. The candidate will be responsible for creating high-quality content, managing social media accounts, running ad campaigns, and generating product inquiries through digital platforms.

Key Responsibilities

1. Content Creation

• Shoot high-quality product photos and videos for social media platforms.
• Create engaging Instagram Reels, short-form videos, and creative content.
• Plan and execute creative content ideas to improve reach and engagement.

2. Social Media Management

• Manage and grow social media platforms, especially Instagram.
• Regularly publish posts, reels, and stories according to the content plan.
• Implement strategies to increase followers, engagement, and brand visibility.
• Monitor comments, messages, and audience engagement on social media.

3. Paid Advertising

• Run and manage Instagram Boost campaigns and Meta Ads Manager ads.
• Optimize ad campaigns for maximum reach, engagement, and inquiries.
• Analyze ad performance and improve campaign results.

4. Graphic Design

• Design social media creatives, promotional posts, and banners.
• Maintain consistent branding across all social media platforms.
• Use tools such as Canva, Photoshop, Illustrator, or similar design tools.

5. Audience Engagement

• Respond to customer inquiries and messages on social media.
• Engage with followers to build a strong and active online community.

Required Skills

• Strong knowledge of Instagram growth strategies and social media marketing
• Experience in Meta Ads Manager and Instagram paid promotions
• Ability to shoot and edit product photos and videos
• Knowledge of graphic design tools (Canva, Photoshop, etc.)
• Understanding of short-form video trends and social media algorithms
• Good communication and audience engagement skills
• Preferred SkillsExperience working with product-based brands
• Knowledge of video editing tools (CapCut, VN, Premiere Pro, etc.)
• Creative mindset with attention to visual presentation and branding