Sales Manager

Sales Manager job description involves leading, motivating, and managing a sales team to achieve revenue goals by developing strategies, setting targets, hiring/training reps, analyzing data, managing budgets, and fostering client relationships, balancing performance management with strategic planning to drive growth. They oversee the entire sales process, from initial strategy to final execution, often collaborating with marketing and product teams and handling key accounts and negotiations. 

Key Responsibilities:

Team Leadership: Recruit, hire, train, coach, and motivate sales representatives to meet or exceed targets.

Strategy & Planning: Develop and implement effective sales strategies, plans, campaigns, and promotional activities.

Performance Management: Set sales quotas, monitor Key Performance Indicators (KPIs) using CRM tools, analyze sales data, and provide regular feedback.

Revenue Generation: Oversee the sales pipeline, forecast revenue, manage budgets, and ensure targets are met.

Client & Stakeholder Management: Build and maintain strong relationships with key clients, negotiate contracts, and resolve escalated customer issues.

Cross-Functional Collaboration: Work with marketing, product, and customer success teams to align efforts. 

Core Duties:

Conduct regular sales meetings and one-on-ones.

Manage the sales department budget and expenditures.

Analyze market trends and identify new opportunities.

Prepare and present sales reports to senior management. 

Essential Skills:

Strong leadership and coaching abilities.

Excellent analytical and data interpretation skills.

Exceptional communication and negotiation skills.

Deep understanding of sales processes and customer relationship management (CRM).