Area Sales Manager

An Area Sales Manager (ASM) drives revenue growth, manages sales operations, and leads teams within a specific, assigned geographic territory. Key responsibilities include achieving sales targets, developing distributor/client relationships, analyzing market trends, and mentoring sales personnel. They require strong leadership, negotiation skills, and ability to travel. 

Key Responsibilities

• Target Achievement: Develop and execute strategic sales plans to meet or exceed monthly, quarterly, and annual sales targets.
• Team Leadership: Recruit, train, motivate, and monitor the performance of sales representatives within the assigned area.
• Territory Management: Oversee sales activities, ensure proper market coverage, and monitor performance across cities or regions.
• Channel Management: Build and maintain strong relationships with distributors, dealers, and key retailers to enhance product availability.
• Market Intelligence: Analyze competitor activities, customer needs, and market trends to adjust sales strategies.
• Reporting: Prepare and submit sales reports, forecasts, and performance reviews to senior management.