Digital Content Creation And Marketing

Job SummaryWe’re looking for a creative and hands-on Digital Content Creator & Marketing Executive who can produce daily social media content (banners/posts/reels/videos) for our e-commerce products and also manage performance marketing + SEO tools. This role includes occasional product unboxing videos, ad campaign management (Google Ads + Meta Ads), and support for product uploads/image updates on our website.

• Key Responsibilities1) Content Creation (Daily)Create daily social media banners/posts/videos for our product catalog (offers, arrivals, highlights, comparisons, etc.)
• Design promotional creatives for campaigns, festivals, sales, and brand announcements
• Edit short-form videos (Reels/Shorts), product highlight videos, and story content
• Maintain a clean, consistent brand look across all creatives
• 2) Product Shoots & Unboxing (Occasional)Plan and record unboxing videos and short product demos when required
• Basic setup for shooting (lighting, framing, audio) and post-editing for publish-ready videos
• 3) Performance Marketing (Google + Meta)Create, manage, and optimize Google Ads (Search/Shopping/Display/YouTube as needed)
• Create, manage, and optimize Meta Ads (Facebook/Instagram)
• Handle ad creatives, targeting, budgets, A/B testing, and performance reporting
• Track conversions and improve ROAS/CPA with regular optimization
• 4) SEO Tools & Website UpdatesMaintain and use available SEO tools for monitoring and improvements (rank tracking, audits, keyword tasks, etc.)
• Upload/update products and/or product images on our e-commerce website when needed
• Ensure product visuals and basic content are accurate and aligned with brand standards
• RequirementsExperience in graphic design + video editing for social media (e-commerce preferred)
• Working knowledge of Google Ads and Meta Ads (campaign setup + optimization)
• Comfortable using SEO tools and basic SEO workflows
• Ability to work fast with daily content deadlines
• Basic understanding of product presentation, branding, and marketing communication
• Tools/Skills (Preferred)Canva / Photoshop / Illustrator
• Premiere Pro / CapCut / After Effects (any strong video tool)
• Google Ads, Meta Business Suite/Ads Manager
• Google Analytics (GA4), Google Merchant Center (bonus)
• WordPress / e-commerce admin panels (basic uploads/updates)
• What We OfferLong-term opportunity with a fast-growing e-commerce brand
• Creative freedom + strong product range for content
• Performance-based growth and incentives (if applicable)