A Sales Executive in the automobile industry is primarily responsible for selling and promoting vehicles to customers, ensuring high levels of customer satisfaction. They also manage the sales process, from initial contact to closing the deal and follow-up. 

Key Responsibilities:

Customer Interaction: Greet and interact with customers, understand their needs, and guide them through the sales process. 

Vehicle Knowledge: Possess a strong understanding of vehicle features, benefits, and performance. 

Sales Process: Develop and execute sales plans, identify potential customers, and follow up on leads. 

Negotiation: Negotiate sales prices, terms, and conditions with customers. 

Documentation: Complete necessary paperwork, including purchase contracts and financing applications. 

Customer Service: Provide excellent customer service, address concerns, and ensure customer satisfaction. 

Sales Targets: Meet or exceed established sales targets and quotas. 

Product Knowledge: Stay updated on new vehicle models, features, and industry trends. 

Relationship Building: Build and maintain strong relationships with customers and colleagues. 

Teamwork: Collaborate with other departments, such as finance and service, to ensure a smooth sales process. 

Reporting: Maintain accurate records of sales activities and provide reports as required.