Digital Marketing Executive

Job Title: Digital Marketing Executive

Company: Solitaire Infosys Pvt. Ltd. 

Location : Mohali, Punjab.

Experience Required: 3years

Employment Type: Full Time

Candidates must be from Punjab, Himachal and Haryana.

Job Summary

We are seeking an experienced Digital Marketing Executive with a minimum of 3 years of hands-on experience in planning, executing, and optimizing digital marketing campaigns. The candidate should be performance-driven, analytical, and capable of managing end-to-end digital marketing activities to support brand growth and lead generation.

Key Responsibilities

Plan, execute, and manage paid and organic digital marketing campaigns across Google, Meta (Facebook & Instagram), LinkedIn, and other platforms

Lead SEO and SEM strategies, including keyword research, on-page/off-page optimization, and technical SEO coordination

Manage and optimize Google Ads, social media ads, and retargeting campaigns to improve ROI

Develop and execute content marketing strategies (blogs, landing pages, email campaigns, and social media content)

Monitor campaign performance using Google Analytics, Search Console, and other tracking tools

Analyze data, prepare detailed performance reports, and present actionable insights

Coordinate with design, content, and development teams for campaign creatives and website optimization

Manage website performance, conversion tracking, and landing page optimization

Stay updated with the latest digital marketing trends, tools, and best practices

Required Skills & Qualifications

Bachelor’s degree in Marketing, Business, or a related field

Minimum 3 years of experience in digital marketing

Strong knowledge of SEO, SEM, SMM, Paid Ads, Email Marketing, and Lead Generation

Hands-on experience with Google Ads, Meta Ads, LinkedIn Ads, and analytics tools

Proficiency in Google Analytics, Google Search Console, and keyword research tools

Excellent analytical, communication, and project management skills

Preferred Skills (Good to Have)

Experience with marketing automation tools (HubSpot, Mailchimp, Zoho, etc.)

Basic knowledge of HTML, CSS, WordPress, or CMS platforms

Google Ads or Digital Marketing certifications

Experience in IT, EdTech, Training, or B2B marketing

What We Offer

Competitive salary package

Performance-based incentives

Career growth and leadership opportunities

Exposure to multi-channel digital campaigns

Supportive and collaborative work environment