Digital Marketing Executive

Key Responsibilities

• Create engaging visual content for social media, ads, and campaigns
• Update products from time to time on the company website
• Plan, run, and optimize paid advertising campaigns on:
• Meta (Facebook & Instagram)
• Google Ads
• Monitor campaign performance and continuously improve ROI through data-driven optimizations
• Execute and manage email marketing campaigns (newsletters, promotions, automations)
• Handle WhatsApp campaigns for customer engagement, updates, and conversions
• Track performance metrics and prepare basic reports and insights

Required Skills & Qualifications

• Experience in Canva
• Understanding of Meta Ads Manager and Google Ads
• Creative mindset with an analytical approach