E-Commerce & Marketplaces Manager

E-Commerce & Marketplaces Manager

Location: Mumbai Mulund

Department: E-Commerce / Digital

Reports To: Head of E-Commerce / Marketing Director

Employment Type: Full-Time

Key Responsibilities

E-Commerce Management

• Manage day-to-day operations of the company’s e-commerce website.
• Optimize product listings, pricing, promotions, and merchandising strategies.
• Monitor website performance (traffic, conversions, AOV, bounce rate).
• Coordinate with IT/design teams for website improvements and UX optimization.
• Implement SEO and CRO strategies to increase organic traffic and sales.

Marketplace Management

• Manage and grow sales on third-party marketplaces (Amazon, eBay, Walmart, Noon, etc.).
• Oversee listing creation, keyword optimization, and content management.
• Monitor marketplace KPIs (Buy Box %, Seller Rating, Return Rate, etc.).
• Handle account health, compliance, and performance metrics.
• Manage advertising campaigns (Amazon Ads, Sponsored Products, PPC).

Sales & Growth Strategy

• Develop and execute growth strategies to achieve revenue targets.
• Identify new marketplace opportunities and expansion channels.
• Analyze competitor activity and market trends.
• Plan and execute promotional campaigns and seasonal strategies.

Analytics & Reporting

• Track and report weekly/monthly performance metrics.
• Use tools like Google Analytics, Amazon Seller Central, Shopify analytics, etc.
• Provide insights and recommendations based on data analysis.
• Forecast sales and manage inventory planning with supply chain teams.

Inventory & Operations

• Coordinate inventory planning to avoid stockouts or overstock.
• Work with warehouse/logistics teams to ensure smooth order fulfillment.
• Manage returns and customer service processes.

Team & Vendor Management

• Coordinate with marketing, design, and content teams.
• Manage external agencies (if applicable).
• Train and mentor junior e-commerce staff (if applicable).

Key Performance Indicators (KPIs)

• Revenue Growth
• Conversion Rate
• ROAS (Return on Ad Spend)
• Marketplace Sales Performance
• Customer Acquisition Cost (CAC)
• Inventory Turnover
• Customer Ratings & Reviews

Required Qualifications

• Bachelor’s degree in Business, Marketing, E-Commerce, or related field.
• 4–7+ years of experience in e-commerce and marketplace management.
• Strong experience with Amazon Seller/Vendor Central and other marketplaces.
• Experience with Shopify, Magento, WooCommerce, or similar platforms.
• Strong understanding of SEO, PPC, and digital marketing.
• Analytical mindset with proficiency in Excel and data tools.
• Excellent communication and project management skills.

Preferred Qualifications

• Experience in [Industry: Fashion / Electronics / FMCG / Beauty / etc.]
• Knowledge of ERP and inventory management systems.
• Certifications in Google Analytics, Amazon Ads, or Digital Marketing.

Skills & Competencies

• Strategic thinking
• Data-driven decision making
• Strong negotiation skills
• Attention to detail
• Problem-solving ability
• Leadership and team collaboration