Sales Coordinator

Experience: 3–6 years (preferred)

Reporting To: Sales Manager / Business Head

Job Summary : We are looking for an experienced and detail-oriented Sales Coordinator who can manage multiple client data, analyze sales information, support the sales team, and identify opportunities to grow business. The role is primarily a backend and coordination role, acting as a strong support system to the Sales Manager while ensuring smooth execution of sales operations.

Key Responsibilities

• Manage and maintain data for multiple clients, distributors, and retail outlets
• Analyze sales data, client performance, and market trends to draw actionable conclusions
• Assist the Sales Manager with reports, forecasts, targets, and strategic insights
• Identify opportunities for business growth, upselling, and expansion in existing and new markets
• Research and identify potential new customers, distributors, and sales channels
• Coordinate with the sales team to track targets, follow-ups, and order execution
• Supervise and control an assistant and coordinate closely with the sales team
• Ensure accuracy of sales records, pricing, discounts, commissions, and schemes
• Prepare daily, weekly, and monthly sales reports and MIS
• Act as a bridge between sales, accounts, operations, and management
• Ensure timely communication of sales updates, requirements, and feedback

Required Skills & Qualifications

• Strong proficiency in Excel (data analysis, pivot tables, formulas, reporting)
• Excellent analytical and problem-solving skills
• Ability to handle large volumes of data and convert it into insights
• Good communication and coordination skills
• Experience in managing or coordinating with sales teams
• Strong organizational and multitasking abilities
• Knowledge of CRM tools is an added advantage
• Ability to work independently and take ownership of responsibilities

Preferred Background

Experience in FMCG / Distribution / Retail / B2B sales support roles

• Exposure to managing multi-location or multi-client sales data
• Experience in backend sales operations and reporting

What This Role Offers

• Key strategic exposure to sales planning and business growth
• Opportunity to work closely with senior management
• Career growth into senior sales operations or business roles