Sales & Marketing Manager

Soul Dream – Sales & Marketing Manager

Company: Jethva Fashion | Brand: Soul Dream

Location: Mumbai

About Soul Dream

Soul Dream is a premium women's night comfort brand focused on elegance, relaxation, and confidence from night to morning. We are building a strong D2C presence along with expansion across major e-commerce marketplaces.

Key Responsibilities

Manage complete social media presence (Instagram, Facebook, etc.)

Plan and execute digital marketing campaigns (Meta Ads, Google Ads)

Launch and manage products on Amazon, Myntra, Nykaa, Flipkart

Optimize product listings, pricing, and marketplace promotions

Manage and optimize Soul Dream website (D2C)

Create monthly sales and marketing strategies

Plan and execute product launch campaigns

Monitor performance metrics including ROAS, CAC, conversion rate

Coordinate with designers, photographers, influencers and agencies

Key Performance Indicators (KPIs)

Monthly revenue growth

Marketplace sales performance

Website conversion rate improvement

Return on Ad Spend (ROAS)

Social media growth and engagement

Successful execution of product launches

Required Skills & Experience

3–5 years experience in fashion, D2C or e-commerce industry

Hands-on experience with Meta Ads and Google Ads

Strong understanding of marketplace operations

Knowledge of SEO, website management and analytics

Creative thinking with strong analytical skills

Entrepreneurial mindset and leadership capability