Zonal Sales Manager

Job Title: Zonal Sales Manager (ZSM)

Product: Safeon Power Purifier

Company: Punto Corporation Pvt. Ltd.

Role ObjectiveTo build, manage, and expand a strong distribution network while ensuring consistent secondary sales growth for Safeon Power Purifier within the assigned zone.

• Key Responsibilities1. Distribution Network DevelopmentIdentify, appoint, and onboard Distributors & Dealers across assigned territory
• Expand network in Metro, A, B & C class cities as per company strategy
• Ensure proper implementation of company-defined distributor SOPs
• 2. Secondary Sales Generation : Drive actual market movement (secondary sales) through distributors and dealers
• Support channel partners in lead conversion and closing deals
• Monitor stock movement and ensure healthy inventory rotation
• 3. Market Development : Create demand through field visits, demos, and presentations
• Identify new business opportunities in residential, commercial, and industrial segments
• Develop relationships with key customers, consultants, and influencers
• 4. Channel Partner Support : Train distributors and dealers on product understanding, positioning, and sales approach
• Assist in site audits, installations, and initial handholding wherever required
• Ensure partner profitability and long-term engagement
• 5. Sales Planning & ExecutionAchieve monthly and quarterly sales targets (primary + secondary)
• Prepare zone-wise business plans and execution strategies
• Track performance of each distributor and dealer
• 6. Reporting & Coordination : Maintain accurate reporting of visits, leads, closures, and collections
• Coordinate with internal teams (technical, service, accounts, logistics)
• Share regular market feedback and competitor insights
• Key Performance Indicators (KPIs)Number of active Distributors & Dealers appointed
• Secondary sales volume (market movement)
• Conversion ratio from leads to sales
• Distributor performance and retention
• Territory coverage and market penetration

Candidate Profile

• Experience: 5–10 years in Channel Sales / Distribution Sales
• Background in Electrical / Industrial Products / Capital Goods preferred
• Strong understanding of dealer-distributor network management
• Ability to generate and drive secondary sales independently
• Good communication, negotiation, and team handling skills
• Willingness to travel extensively within assigned zone

Preferred Traits

• Result-oriented and target-driven
• Strong field execution capability
• Ability to build long-term business relationships
• Practical understanding of on-ground sales challenges
• Location & CoverageBased in assigned zone
• Responsible for multiple cities/regions within the zone
• Repoert to : National Sales Manager

Note : The role requires a balance of network creation + actual sales movement. Mere appointment of distributors is not sufficient—ensuring their productivity and generating consistent business is critical.