Digital Marketing Executive

Key Responsibilities  Run targeted Google Ads, LinkedIn Ads, Facebook Ads, and WhatsApp campaigns.  Collaborate with sales teams to drive conversions.  Branding & Social Media Management  Manage company presence across LinkedIn, Facebook, Instagram, and Twitter.  Create content, creatives, and campaigns to build strong online branding.  Handle WhatsApp Business API / WhatsApp Campaigns for promotions, product updates, and client engagement.  Content & Marketing Collateral  Develop engaging content for social media, WhatsApp blasts, emailers, website, and brochures.  Coordinate with designers for impactful creatives and short videos.  Analytics & Reporting  Track campaign performance (SEO, SEM, PPC, WhatsApp CTR, SMM).  Prepare weekly/monthly reports on leads generated, conversions, and campaign ROI.  SEO & Website Optimization  Improve organic visibility with SEO and keyword strategies.  Manage landing pages to optimize lead generation. Requirements  Degree in Marketing, Business, or related field.  Minimum 1 years’ experience in digital marketing with hands-on exposure to lead generation.  Practical knowledge of WhatsApp Business tools, bulk messaging platforms, or CRM-integrated WhatsApp campaigns.  Strong expertise in SEO, SEM, Google Analytics, and social media advertising.  Ability to work independently and handle end-to-end marketing execution.  Excellent communication and creative storytelling skills. What We Offer  Freedom to run and experiment with end-to-end marketing campaigns (including WhatsApp).  Chance to shape the marketing strategy of a growing SaaS and mobile app business.  Energetic, growth-oriented work environment.