Digital Marketing Executive

Key Responsibilities:

• Plan, execute, and optimize digital marketing campaigns across multiple platforms (Meta Ads, Google Ads, YouTube, LinkedIn, etc.)
• Manage and grow brand presence on social media platforms (Instagram, Facebook, LinkedIn, YouTube, etc.)
• Conduct keyword research and manage SEO/SEM strategies to increase website ranking and traffic.
• Track campaign performance using tools like Google Analytics, Meta Business Suite, and Google Tag Manager.
• Collaborate with the design and content team to create engaging ad creatives, reels, videos, and landing pages.
• Generate monthly performance reports and suggest improvements based on insights.
• Manage email marketing campaigns and customer engagement automation (if applicable).
• Stay up-to-date with the latest digital marketing trends, tools, and algorithm changes.