Performance Marketer

Location: Vasai, Mumbai- Maharashtra

Job Type: Full-time

Job Description:

We are seeking a skilled and experienced PPC Manager to join our dynamic team. The PPC Manager will be responsible for managing and developing our pay-per-click campaigns to ensure they meet performance and revenue targets in line with our overall marketing strategy.

Job Requirements:

• Minimum 1 years of experience in Facebook Paid Marketing Campaigns (Must Have)
• Preferable experience in the Real Estate & E-Com
• 1 years of experience in Performance Marketing
• Experience with data-driven campaigning strategies, including analyzing performance data, industry trends, and customer behavior
• Ability to take ownership of paid campaigning activities for the assigned portfolio
• Self-motivated and performance-oriented with the ability to work with minimal monitoring and supervision
• Willingness to work in a dynamic and challenging start-up culture
• Desire to grow within the role and organization

Roles & Responsibilities:

• Daily optimization and testing of PPC campaigns across all channels, including SEO/SEM/SMM search, display, remarketing, and paid social
• Media planning and budget distribution across various paid advertising channels
• Measure and report performance of all digital marketing campaigns, assessing against goals (ROI and KPIs)
• Execute and measure experiments and conversion tests
• Collaborate with internal teams to create landing pages and optimize user experience
• Utilize strong analytical abilities to evaluate end-to-end customer experience across multiple channels and touchpoints
• Instrument conversion points and optimize user funnels
• Create and send weekly/bi-monthly reports with insightful commentary, providing an action plan for upcoming weeks