Associate Director - Brand Solutions and Campaign Strategy

Viacom18 Media Pvt Ltd

Mumbai/Bombay

Not disclosed

Work from Office

Full Time

Min. 10 years

Job Details

Job Description

Associate Director – Brand Solutions, GCS

GCS is JioStar’s growth engine focused on acquiring and scaling new and mid-market advertisers across digital and cross-screen platforms. The team drives incremental revenue through structured GTM, outcome-led selling, and platform solutioning across Mobile, CTV and omnichannel formats. GCS combines commercial ownership with data, measurement, and ad-tech enablement- making it a high-impact, growth-oriented mandate within JioStar’s revenue architecture. 

What will you do?

  • Brand Solutions/Bespoke Content & Integrations: Translate brand objectives from briefs and research into integration-led solutions across live environments and customized branded content. Identify opportunities across platforms that maximise sponsor value while aligning with audience engagement. Develop solution frameworks that balance creativity, feasibility, and commercial impact. 
  • Campaign Ownership & Execution: Own end-to-end development and delivery of integrated brand campaigns. Drive planning, stakeholder alignment, and execution across functions to ensure timelines, quality standards, and campaign objectives are met. 
  • Client Enablement & Pitch Development: Partner with sales and senior stakeholders to shape pitches, proposals, and campaign reporting. Develop persuasive narratives and presentation material, leveraging AI-enabled tools where relevant to enhance storytelling, research depth, and visual articulation. 
  • Cross-Functional Collaboration: Work closely with marketing, creative, production, programming, product, and other internal teams to translate concepts into executable plans and ensure seamless implementation across campaign stages. 
  • Insights, Research & Performance Tracking: Leverage audience insights, market research, and trend tracking to inform solution development and campaign planning. Monitor campaign performance, consolidate results, and contribute to reporting, case studies, and award submissions. Utilize analytics tools to enable data-informed optimisation. 

    • Who should apply for this role?

  • 10–12 years of overall professional experience, with at least 5 years in relevant brand solutions, branded content, integrations, media partnerships, or campaign strategy roles.
  • Strong creative thinking combined with the ability to translate ideas into executable plans.
  • Proven ability to build compelling pitch narratives, proposals, and client-facing decks.
  • Comfort working with data, insights, and performance metrics to inform decision making.
  • The ideal candidate is comfortable leveraging emerging tools and demonstrates strong AI literacy, applying them to creative ideation, research, and building compelling client narratives and decks.


    • About Us
    Perched firmly at the nucleus of spellbinding content and innovative technology, JioStar is a leading global media & entertainment company that is reimagining the way audiences consume entertainment and sports. Its television network and streaming service together reach more than 750 million viewers every week, igniting the dreams and aspirations of hundreds of million people across geographies.

     JioStar is an equal opportunity employer. The company values diversity and its mission is to create a workplace where everyone can bring their authentic selves to work. The company ensures that the work environment is free from any discrimination against persons with disabilities, gender, gender identity and any other characteristics or status that is legally protected.

    Job role

    Work location

    Mumbai

    Department

    Marketing / Brand / Digital Marketing

    Role / Category

    Advertising & Creative

    Employment type

    Full Time

    Shift

    Day Shift

    Job requirements

    Experience

    Min. 10 years

    About company

    Name

    Viacom18 Media Pvt Ltd

    Job posted by Viacom18 Media Pvt Ltd

    Apply on company website