Creative Production Analyst - Marketing Operations and Creative Design

Creative Production Analyst

Skill required: Marketing Operations - Creative Design
Designation: Creative Production Analyst
Qualifications:Any Graduation
Years of Experience:3 to 5 years
About Accenture
Accenture is a global professional services company with leading capabilities in digital, cloud and security.Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song— all powered by the world’s largest network of Advanced Technology and Intelligent Operations centers. Our 784,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. We embrace the power of change to create value and shared success for our clients, people, shareholders, partners and communities.Visit us at www.accenture.com
What would you do? • Produces quality art files for advertising, and communication materials, which meet the technical and conceptual needs of the client. • Contributes to the user interface (UI) design, including the visual effort. • Participates in the development of materials to implement a given visual design strategy. • Executes the design and production of graphics for information visualization, learning activities and other areas as required. • Performs Quality Assurance on its own graphic deliverables. • Creates original design ideas and layouts from created comps sent by the client or made for Creative Lead. • Assembles static and animated banners for online advertising. • Edits interactive PDFs. • Works with the Creative Leads to ensure that the design meets the visual consistency goals as defined in the requirements across campaigns In a Marketing Operations job profile, responsibilities include managing and optimizing marketing processes and systems. This involves tasks such as campaign execution, data analysis, and budget management. The goal is to improve marketing efficiency and effectiveness. The role requires strong analytical skills, attention to detail, and knowledge of marketing technologies. It is essential for ensuring that marketing strategies are implemented smoothly and deliver measurable results. Creative design is a process that uses digital and physical design tools and core design training to create comps and final art that bring creative concepts to life for marketing purposes.
What are we looking for? • Understands design fundamentals (typography, composition, color theory, layout, balance, etc.), as well as web fundamentals. • Understands universal interaction principles terminology. • Keeps current on new graphic techniques and technologies, recommending changes as appropriate. • Possesses basic knowledge in Adobe Creative Suite tools. • Required: Adobe Photoshop, Illustrator and InDesign. • Possesses basic knowledge in Microsoft Office tools: • Required: PowerPoint, Word • Is familiar with image optimization, cropping and saving assets for web and mobile projects. • Understands the importance and purpose of branding guidelines and technical requirements. • Can interpret and implement brand book at a basic level. • Leverages sketching and storytelling skills to communicate design intention. • Demonstrates working knowledge of image optimization, bitmap image manipulation and illustration (Asset Edition, Manipulation, Vectors) • Basic knowledge about digital and offset printing process • Advanced English. • Understanding of digital production workflow. • Experience analyzing design requirements.
Roles and Responsibilities: •In this role you are required to do analysis and solving of lower-complexity problems • Your day to day interaction is with peers within Accenture before updating supervisors • In this role you may have limited exposure with clients and/or Accenture management • You will be given moderate level instruction on daily work tasks and detailed instructions on new assignments • The decisions you make impact your own work and may impact the work of others • You will be an individual contributor as a part of a team, with a focused scope of work • Please note that this role may require you to work in rotational shifts