Digital Content Management Specialist

Digital Content Management Specialist

Skill required: Marketing Operations - Content management
Designation: Digital Content Management Specialist
Qualifications:Any Graduation
Years of Experience:7 to 11 years
About Accenture
Accenture is a global professional services company with leading capabilities in digital, cloud and security.Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song— all powered by the world’s largest network of Advanced Technology and Intelligent Operations centers. Our 784,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. We embrace the power of change to create value and shared success for our clients, people, shareholders, partners and communities.Visit us at www.accenture.com
What would you do? Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services. In a Marketing Operations job profile, responsibilities include managing and optimizing marketing processes and systems. This involves tasks such as campaign execution, data analysis, and budget management. The goal is to improve marketing efficiency and effectiveness. The role requires strong analytical skills, attention to detail, and knowledge of marketing technologies. It is essential for ensuring that marketing strategies are implemented smoothly and deliver measurable results. Organize, categorize and publish content and information using specific tools and channels, for use by different groups and individuals within the organization.
What are we looking for? 1. Upload, enrich, and maintain product data in PIM systems across categories, attributes, images, documents, and specifications. 2. Manage daily updates for product descriptions, pricing, digital assets, and attribute corrections. 3. Set up promotional codes, bundles, vouchers, and seasonal / campaign-specific offers. 4. Validate data accuracy and ensure alignment with taxonomy rules, SEO guidelines, and brand consistency. 5. Classify products using taxonomy, attributes, and category hierarchy. 6. Manage digital assets including image uploads, linking, and metadata updates 7. Execute quality checks (QC) for content completeness, formatting, enrichment, tagging, and compliance. 8. Coordinate with category teams, content teams, suppliers, and marketing stakeholders for approvals and clarifications. 9. Maintain documentation, workflow updates, and logs for all catalogue changes. 10. Process tasks via Jira, ServiceNow, or other workflow management tools within defined SLAs. 11. Participate in daily / weekly stand-ups, provide status updates, and escalate issues proactively. 12. Support bulk uploads using templates and perform validation before final publishing. • Demonstrate strong written and verbal business communication skills • • Experience with PIM or e-commerce product catalogue systems. • Strong proficiency in Excel (VLOOKUP, pivot tables, data cleaning functions). • Strong attention to detail with high accuracy in repetitive operational tasks. • Basic understanding of HTML and web content patterns (good to have). • Experience with ticketing systems like Jira / ServiceNow. • Good communication skills for working with onshore stakeholders.
Roles and Responsibilities: •In this role you are required to do analysis and solving of moderately complex problems • May create new solutions, leveraging and, where needed, adapting existing methods and procedures • The person would require understanding of the strategic direction set by senior management as it relates to team goals • Primary upward interaction is with direct supervisor • May interact with peers and/or management levels at a client and/or within Accenture • Guidance would be provided when determining methods and procedures on new assignments • Decisions made by you will often impact the team in which they reside • Individual would manage small teams and/or work efforts (if in an individual contributor role) at a client or within Accenture • Please note that this role may require you to work in rotational shifts