Marketing Executive

The Marketing Executive is responsible for promoting HVAC products, solutions, and services to clients across residential, commercial, and industrial segments. This role involves developing marketing strategies, supporting sales teams, generating leads, maintaining customer relationships, and increasing brand visibility in the HVAC market.

Key Responsibilities

Develop & execute marketing plans for HVAC products/services.

Conduct market research to understand customer needs, competitor activities, and emerging industry trends.

Generate qualified leads and support sales conversion.

Prepare presentations, proposals, brochures, and technical promo content.

Coordinate with sales, engineering, and service teams for product positioning.

Manage digital marketing activities (website, social media, campaigns, email marketing).

Participate in trade shows, technical expos, seminars, and client meets.

Maintain customer database and track inquiries, leads, and closures.

Support dealer/contractor engagement, channel programs, and local promotions.

Monitor marketing performance metrics and prepare periodic reports.