Digital Marketing Specialist

Key Responsibilities:

• Client Communications: Cultivate strong client relationships, acting as a trusted advisor and ensuring that their digital marketing needs are met with precision. Maintain transparency through regular updates and detailed performance reports.
• Account Management: Manage multiple client accounts with a focus on optimization, budget management, and meeting campaign goals.
• Local SEO: Lead local SEO initiatives by implementing strategies that improve client visibility in local search results, ensuring organic growth.
• Meta & Google Ads: Develop and manage Meta (Facebook & Instagram) and Google Ads campaigns. Continuously monitor, optimize, and adjust based on performance to maximize ROI.
• AI Tools: Utilize AI-driven tools and technologies to automate processes, enhance insights, and optimize digital marketing campaigns for improved results. Stay on the cutting edge of AI developments in the industry.

Requirements:

• Proven experience in digital marketing, with a strong background in SEO, Google Ads, and Meta Ads.
• Expertise in local SEO strategies and techniques.
• Proficiency with AI tools for digital marketing automation, campaign management, and analytics.
• Ability to analyze data and adjust strategies to meet client objectives.
• Strong client communication skills, with a focus on building long-term, trusted relationships.
• Experience in managing multiple accounts simultaneously and working under deadlines.
• Familiarity with tools such as Google Analytics, Google Ads, Meta Business Manager, and SEMrush.

Preferred Skills:

• Certifications in Google Ads, Meta Blueprint, or any related digital marketing platforms.
• Familiarity with AI applications for content creation, such as AI-driven writing, video editing, or data analysis tools.
• Knowledge of email marketing, content marketing, and conversion optimization.
• Experience with advanced SEO tools like Ahrefs, SEMrush, or Moz.