Digital Marketing Executive

We are looking for a creative and result-oriented Digital Marketing Executive who has hands-on experience in SEO, WordPress, Canva design, and basic paid advertising. The candidate will be responsible for improving online presence, generating leads, and managing website content.

Key Responsibilities

🔹 Search Engine Optimization (SEO)

• Keyword research and competitor analysis
• On-page SEO optimization (meta tags, headings, internal linking)
• Off-page SEO (backlinks, directory submissions, citations)
• Google Search Console and Analytics monitoring
• Local SEO and Google Business Profile optimization

🔹 WordPress Management

• Upload and manage website content on WordPress
• Basic website customization and page editing
• Install and manage plugins (SEO, speed optimization etc.)
• Ensure website pages are SEO friendly

🔹 Graphic Design (Canva)

• Create social media posts, banners, and creatives
• Design marketing materials for ads and promotions
• Maintain brand consistency in designs

🔹 Paid Advertising (Basic Knowledge Required)

• Assist in running Meta Ads (Facebook/Instagram)
• Assist in Google Ads campaigns
• Monitor ad performance and basic optimization

Required Skills

✔ Good knowledge of SEO (On-page & Off-page)

✔ Basic experience with WordPress

✔ Ability to create creatives using Canva

✔ Basic understanding of Meta Ads / Google Ads

✔ Understanding of digital marketing strategies

✔ Good communication and analytical skills