Digital Marketing Executive

Boosting the company's online presence, increasing engagement, and driving traffic via platforms like Facebook, Instagram, etc., through content creation, strategy, and performance analysis.

Key tasks include posting on social media handles, developing strategies, creating/managing content, community engagement, trend monitoring, and analyzing metrics to optimize campaigns and social pages to attract the audience.

Key Responsibilities in an SMO JD:

• Strategy Development: Creating and implementing plans to boost visibility and engagement.
• Content Management: Generating and scheduling posts across platforms.
• Community Engagement: Interacting with audiences and building community.
• Performance Analysis: Tracking metrics (likes, shares, reach) to refine strategies.
• Trend Monitoring: Staying updated on new platforms, features, and viral content.
• Website Optimization: Making the site more appealing and user-friendly for social visitors. 

PS: Loflet Info is a partner firm with Eximine Private Limited.