Digital Marketing Specialist

Position: Digital Marketing Manager

Location: Rajendra Place, Delhi

Industry: FMCG / Dairy

Experience: Minimum 5 years in Digital Marketing (FMCG/Dairy preferred)

Job Summary:

We are looking for an experienced and result-driven Digital Marketing Manager to lead our online marketing initiatives. The ideal candidate will plan, execute, and manage digital campaigns to boost brand presence, drive traffic, and generate high-quality leads, ensuring alignment with the company’s business goals.

Key Responsibilities:

·        Develop and execute the digital marketing strategy for brand building and sales growth.

·        Manage SEO/SEM, social media, email marketing, and online advertising campaigns.

·        Plan and execute content marketing strategies to engage target audiences.

·        Analyze campaign performance and prepare detailed reports with actionable insights.

·        Coordinate with creative and marketing teams to produce impactful visuals, videos, and promotional content.

·        Manage and grow the brand’s presence across all social media platforms.

·        Stay updated with the latest trends, technologies, and tools in digital marketing. Requirements:

·        Bachelor’s/Master’s degree in Marketing, Digital Media, or a related field.

·        Minimum 5 years of experience in Digital Marketing (FMCG/Dairy industry preferred).

·        Proven experience in running high-performing online campaigns.

·        Strong knowledge of SEO, Google Ads, Facebook Ads, and other PPC platforms.

·        Proficiency in analytics tools like Google Analytics, Search Console, and social media insights.

·        Excellent communication and leadership skills.

Perks & Benefits:

·        Performance-based incentives

·        Opportunity to work with a leading FMCG/Dairy brand