Influencer Marketing Manager

Job Title: Influencer Marketing Manager

Location: Delhi

work Mode : On Site

Experience Required: 3–4 Years

ATS LINK :https://www.prolegion.com/marketplace/ad7ec8ac-7326-4c3f-9da3-dcc68dff7a54/influencer-marketing-manager?utm_source=apna

Job Description

We are looking for an experienced Influencer Marketing Manager to lead and execute impactful influencer marketing campaigns. The candidate will be responsible for managing end-to-end influencer collaborations, building strong creator relationships, and ensuring campaigns align with brand and marketing objectives.

Key Responsibilities

• Develop and execute influencer marketing strategies aligned with brand and campaign objectives.

• Identify, onboard, and manage influencers across tiers (nano, micro, macro, and celebrity) to build impactful collaborations.

• Lead end-to-end influencer campaigns – from creator identification and outreach to briefing, execution, and performance analysis.

• Negotiate commercial terms, deliverables, and timelines with influencers, agencies, and talent managers.

• Collaborate closely with internal teams (brand, social media, content, and performance marketing) to ensure seamless campaign execution.

• Track and analyze campaign performance including reach, engagement, ROI, and conversions, and optimize campaigns accordingly.

• Build and maintain long-term relationships with key influencers and agencies to create a strong creator network.

• Maintain and expand the influencer database, tracking creator performance, audience insights, and collaboration history.

• Stay updated on emerging social media trends, new creator formats, and platform updates to keep campaigns innovative and competitive.

Requirements

• 3–4 years of experience in influencer marketing, preferably with D2C, beauty, personal care, fashion, or lifestyle brands.

• Strong understanding of the influencer ecosystem, creator discovery tools, and campaign tracking platforms.

• Proven experience in managing end-to-end influencer campaigns and negotiating partnerships.

• Strong communication, stakeholder management, and relationship-building skills.

• Ability to analyze campaign data and derive actionable insights to improve ROI.

• Creative mindset with strong attention to detail and a passion for social media, content, and digital trends.

Note: 

1. Applications will only be accepted through the ATS link provided above. Profiles shared through other means will not be considered. 

2. Prolegion does not charge any fee from candidates at any stage. If anyone approaches you for money in exchange for this opportunity, treat it as fraud and report it to us immediately.