Sales Trainer - Consumer Durables

Sales Trainer-Consumer Durables-Sales

Key Responsibilities:

• Develop and implement training modules on product features, benefits, and competitive positioning.
• Conduct workshops on sales techniques, negotiation skills, and customer relationship management.
• Assess training needs through performance analysis and feedback from sales managers.
• Provide ongoing coaching and mentoring to sales teams in the field.
• Create engaging training materials (presentations, videos, e-learning modules) tailored for consumer durables.
• Update content regularly based on market trends and product launches.
• Measure training effectiveness using KPIs such as sales performance, conversion rates, and customer satisfaction.
• Prepare reports and recommend improvements to training programs.
• Work closely with product teams, marketing, and regional sales managers to align training with business objectives.

 

Qualifications & Skills:

• 3–6 years of experience in sales training, preferably in consumer durables or FMCG.
• Strong knowledge of sales processes and retail distribution channels.
• Excellent communication, presentation, and interpersonal skills.
• Ability to design and deliver both classroom and digital training programs.
• Proficiency in MS Office and e-learning tools.

Experience Level

Senior Level