Key Responsibilities:

Develop and implement digital marketing campaigns across various platforms (Google Ads, LinkedIn, etc.).

Optimize the company website for SEO to increase organic traffic and improve search engine rankings.

Create and manage engaging content tailored to B2B audiences, including blogs, case studies, and email campaigns.

Plan and execute pay-per-click (PPC) campaigns to generate high-quality leads.

Leverage analytics tools (e.g., Google Analytics, SEMrush) to monitor campaign performance and ROI.

Manage social media accounts and develop strategies to increase engagement and brand awareness.

Collaborate with internal teams to align marketing strategies with business goals.

Conduct market research and competitor analysis to identify trends and opportunities.

Qualifications:

Bachelor’s degree in Marketing, Business, or a related field.

1+ years of experience in digital marketing.

Proficiency in tools like Google Ads, Google Analytics, HubSpot, SEMrush, and LinkedIn Campaign Manager.

Strong understanding of SEO, SEM, content marketing, and lead generation.

Excellent communication and project management skills.

Analytical mindset with a results-driven approach.