Conduct keyword research to guide content teams and optimize existing content.

Perform on-page optimization including meta tags, internal linking, and URL structure.

Improve website architecture and performance to ensure a seamless user experience.

Develop and implement effective off-page SEO strategies (backlinking, local SEO, etc.).

Monitor and analyze website performance using Google Analytics, Search Console, and SEO tools.

Collaborate with web developers to ensure SEO best practices are properly implemented.

Stay up-to-date with the latest SEO, search engine, and digital marketing trends.

Optimize product pages and company service offerings for better discoverability.

Manage and improve local SEO for factory or branch locations.

Track, report, and analyze website analytics and PPC campaigns.