1. Recruitment and Admission: Develop and implement effective recruitment strategies to attract prospective students, build relationships with high schools, community organizations, and other referral sources.

2. Counseling and Guidance: Provide expert guidance and counseling to prospective students and their families, helping them navigate the admission process and make informed decisions about their educational paths.

3. Application Review: Review and evaluate applications, making recommendations for admission decisions based on institutional policies and procedures.

4. Communication: Serve as a liaison between the institution and prospective students, responding to inquiries, and providing information about academic programs, admission requirements, and campus life.

5. Data Management: Maintain accurate records and databases of prospective students, applicants, and enrolled students, tracking recruitment and admission metrics.

6. Collaboration: Work closely with faculty, staff, and other departments to ensure a seamless admission process and promote institutional goals.