Business Development Manager

Business Development Manager – Job Description

Role Overview:

The BDM – Travel & MICE is responsible for driving business growth by acquiring corporate clients, expanding MICE business, building strategic partnerships, and delivering tailored travel & event solutions. The role combines corporate travel sales, MICE project development, negotiation, and relationship management.

Key Roles & Responsibilities

1. Business Development & Lead Generation

• Identify and develop new business opportunities across corporate travel, MICE, B2B partners, and event management companies.
• Generate leads through networking, corporate reach-outs, trade shows, exhibitions, and digital channels.
• Create and execute sales strategies to achieve revenue targets.

2. MICE Sales & Coordination

• Pitch and secure MICE projects (meetings, incentives, conferences, exhibitions/events).
• Work with clients to understand event requirements, budgets, destinations, and timelines.
• Coordinate with DMCs, hotels, convention centers, and travel suppliers for MICE proposals.
• Prepare detailed itineraries, proposals, and costing for MICE groups.
• Oversee smooth execution of MICE events in coordination with operations.

3. Corporate Travel Sales

• Acquire new corporate accounts and maintain relationships with key decision-makers.
• Present travel solutions, packages, and corporate travel programs.
• Negotiate corporate rates with hotels, airlines, and service providers.

4. Negotiation & Contracting

• Negotiate commercial terms, group rates, FIT/MICE deals, airline fares, and hotel contracts.
• Finalize agreements, proposals, and service-level commitments.

5. Client Relationship Management

• Build strong long-term relationships with corporate clients and MICE planners.
• Conduct regular review meetings and identify upsell/cross-sell opportunities.
• Handle escalations and ensure high service satisfaction for travel & MICE clients.

6. Market Research & Strategy

• Track travel trends, MICE industry updates, competitor pricing, and destination insights.
• Provide recommendations for new products, packages, and event solutions.

7. Coordination & Internal Collaboration

• Work closely with operations, ticketing, visa, accounts, and event management teams.
• Ensure timely delivery of proposals, documentation, and travel arrangements.

8. Reporting & Targets

• Achieve monthly/quarterly sales and revenue targets.
• Maintain sales pipelines, submit reports, forecasts, and business plans.

Required Skills & Qualifications

• Bachelor’s degree in Business, Tourism, Event Management, or related field.
• 3–7 years of experience in corporate travel sales/MICE sales.
• Strong knowledge of travel destinations, hotels, DMC networks, and MICE operations.
• Excellent communication, presentation, and negotiation skills.
• Ability to multitask and manage large group movements & events.
• Proficiency in CRM tools, MS PowerPoint, and proposal writing.