Content Writer

Job Summary:

We are a fast-growing digital marketing agency handling multiple SEO projects across different industries. We are looking for a skilled SEO Content Writer who can create high-quality, search-optimized content that drives organic traffic, supports performance marketing campaigns, and aligns with social media strategies.

Key Responsibilities:

SEO Content Writing:

• Write SEO-optimized blog posts, website content, landing pages, and service pages
• Conduct basic keyword research using tools like Google Keyword Planner, SEMrush, Ahrefs, etc.
• Create content as per search intent (informational, commercial, transactional)
• Optimize content for on-page SEO (title tags, meta descriptions, headings, internal linking)
• Update and refresh existing content to improve rankings

Performance Marketing Support:

• Write ad copies for Google Ads, Meta Ads, and landing pages
• Create high-conversion content for lead generation campaigns
• Align content messaging with campaign goals and target audience

Social Media Content:

• Write captions, post content, and short-form copies for Instagram, Facebook, LinkedIn, etc.
• Adapt long-form SEO content into social-friendly formats
• Maintain brand tone and consistency across platforms

Collaboration & Reporting:

• Work closely with SEO executives, performance marketers, and designers
• Follow content calendars and deadlines
• Understand client briefs and brand guidelines
• Make revisions based on feedback

Required Skills:

• Strong command of English writing and grammar
• Good understanding of SEO best practices
• Ability to write both long-form and short-form content
• Basic knowledge of performance marketing & conversion writing
• Familiar with CMS platforms like WordPress
• Ability to manage multiple projects simultaneously

Preferred Qualifications:

• Experience in a digital marketing agency
• Knowledge of AI tools for content assistance (ChatGPT, Jasper, etc.)
• Understanding of analytics and content performance
• Basic knowledge of content marketing strategy

What We Offer:

• Opportunity to work on multiple industries and brands
• Learning exposure in SEO, performance marketing, and social media
• Friendly and growth-oriented work environment
• Performance-based growth opportunities