Digital Marketing Executive

Job Description:

BM Digital Utilization is seeking a Digital Marketer to strategize, implement, and

manage marketing campaigns that enhance brand visibility, drive web traffic, and

generate leads. The ideal candidate should be well-versed in various digital marketing

channels and possess strong analytical skills to optimize performance.

Key Responsibilities:

• Develop and execute digital marketing strategies aligned with business

objectives.

• Manage campaigns across SEO, PPC, social media, email marketing, and

display advertising.

• Analyze campaign performance using Google Analytics, Google Ads, and other

web analytics tools.

• Conduct market research and competitor analysis to identify new

opportunities.

• Collaborate with content, design, and web development teams to create

engaging materials.

• Implement and optimize Google Ads, Facebook Ads, LinkedIn Ads, and

marketing automation tools.

• Stay updated with digital marketing trends, tools, and best practices.

Qualifications & Skills:

• Master’s/Bachelor’s degree in Marketing, Communications, or a related field.

• 3 months – 3 years of experience in digital marketing or a similar role.

• Proficiency in SEO, SEM, PPC, Google Ads, and social media advertising.

• Hands-on experience with email marketing tools and automation software.

• Strong analytical skills and experience in performance tracking.

• Excellent content creation, copywriting, and communication skills.

• Ability to work independently and collaborate with cross-functional teams.