Digital Marketing Expert – IT/Software Lead Generation Specialist

Digital Marketing Expert – IT/Software Lead Generation Specialist

We are looking for a results-driven Digital Marketing Expert with strong experience in IT/Software lead generation, paid advertising, SEO, and social media marketing.

🔹 Key Responsibilities:

1️ Lead Generation (IT/Software Services)

• Generate qualified B2B & B2C leads for:
• Website Development
• Mobile App Development
• AI Software Solutions
• E-commerce Development
• Digital Marketing Services
• Create high-converting landing pages
• Funnel planning & conversion optimization

2️ Google Platforms Management

• Google Ads (Search, Display, Performance Max, YouTube Ads)
• Google Analytics & Search Console
• Google My Business (GMB) optimization
• Keyword research & campaign strategy
• ROI tracking & performance reporting

3️ Meta Ads (Facebook & Instagram Ads) – Advanced Level

• Lead Generation & Conversion campaigns
• Pixel setup & event tracking
• Custom & Lookalike audience targeting
• A/B testing & creative optimization
• Retargeting funnel strategy
• Budget optimization & cost-per-lead reduction

4️ Social Media Handling

• Manage LinkedIn, Facebook, Instagram & other platforms
• Content calendar planning
• Social Media Post Creation (creative design + engaging captions)
• Reels & promotional content strategy
• Organic growth & engagement strategy
• Community management & brand positioning

5️ SEO (Online & Offline)

• On-page & Technical SEO
• Off-page SEO & backlink building
• Local SEO optimization
• Competitor analysis
• Offline promotional strategies