We are seeking a highly motivated and results-driven Digital Marketing Specialist to join our team. You will be responsible for developing, implementing, and managing digital marketing campaigns that promote our brand, products, and services. Your goal will be to drive traffic, generate qualified leads, and increase online visibility across multiple digital channels.

• Key Responsibilities:Develop and execute digital marketing strategies across SEO, SEM (Google Ads), email, social media, and display advertising.
• Plan and manage the company's social media platforms (Facebook, LinkedIn, Instagram, etc.).
• Monitor and analyze website traffic and user behavior via Google Analytics and other tools.
• Manage and optimize PPC campaigns to maximize ROI.
• Collaborate with content creators and designers to produce engaging digital content (blogs, videos, graphics, etc.).
• Conduct A/B testing and conversion rate optimization (CRO) across digital assets.
• Utilize marketing automation platforms (e.g., HubSpot, Mailchimp) for email campaigns and lead nurturing.
• Stay current with trends and best practices in digital marketing, analytics, and tools.
• Generate monthly performance reports and insights with actionable recommendations.