Proposal and Engagement Manager

Engagement/Proposal Mgr

At Adobe, we’re changing the world. How? We give people the tools to bring their ideas to life and create content that makes life more fun and work more meaningful. We give businesses and organizations the power to truly engage their customers. We're the ones behind the gorgeously designed content that streams across your laptop, TV, phone, and tablet every day—and we’re the ones who harness the massive power of big data to help companies move from data to insight and insight to action by delivering content that people crave most.

We’re a company that understands that product innovation comes from people innovation, and that’s why we invest in cultivating leaders throughout the organization. If you’re passionate about leading from where you sit, join us.

About the Team:

The RFx team is a strategic presales function that partners with Sales and Solution Consulting to win high‑value deals across Adobe’s Digital Experience portfolio. The team brings together solution architecture, storytelling, and execution excellence to translate customer challenges into long‑term digital experience visions, differentiated proposals, and compelling demos that showcase the power of Adobe Experience Cloud.

About the RFx Team and Proposal Manager Role

About the role

The RFx Proposal & Solution Architecture Manager will lead end‑to‑end proposal strategy, solution design, and demo orchestration for qualified opportunities, acting as a trusted advisor to sales leaders and customers. This role combines deep MarTech architecture expertise with strong narrative, writing, and presentation skills to craft persuasive responses spanning RFx documents, vision micro demos, and executive presentations that clearly articulate business value and technical feasibility.

What your will be responsible for

• Lead RFx responses for strategic opportunities, working on qualified deals to interpret customer requirements, define win themes, and build contextualized, high‑quality proposals.

  · Partner with Sales and Solution Consultants to assess customer environments, identify Experience Cloud fit, and design end‑to‑end architectures that address customer journeys, integrations, and scalability.

  · Own the proposal plan from initiation to submission, driving cadence, managing work‑streams, and ensuring on‑time, compliant, and differentiated deliverables across technical and business tracks.

  · Act as Solution Architect and Subject Matter Expert, defining reference architectures, integration patterns, and deployment approaches for Adobe DX solutions (e.g., content, data, marketing automation, commerce).

  · Create and orchestrate vision demos, micro‑demos, and prototype experiences that bring the proposed architecture and value story to life for both technical and executive stakeholders.

  · Build reusable customer‑facing assets (architecture blueprints, demo scripts, POV outlines, playbooks) that raise proposal quality and accelerate response velocity across the RFx team.

  · Coordinate inputs from cross‑functional stakeholders (sales, product, marketing, finance, legal, delivery) and synthesize them into a single, coherent narrative and solution design.

  · Mentor and coach the RFx and presales team on solutioning best practices, demo storytelling, and architecture patterns, including running knowledge‑sharing sessions and internal enablement.

What you’ll do

• Establish yourself as an influential leader in proposal management, solution architecture, and RFx strategy for Adobe Digital Experience.

  · Shape deal strategy by aligning customer business drivers with Adobe’s architecture vision, challenging assumptions, and identifying gaps in customer journeys and technical readiness.

  · Lead “win rooms” and workshops to define solution options, risks, and trade‑offs, building consensus across internal teams and customer stakeholders.

  · Translate complex architectural concepts (data flows, integrations, security, scalability) into clear, business‑friendly narratives and visuals suitable for CXO audiences.

  · Deliver high‑impact demos and presentations that connect technical capabilities to measurable outcomes such as revenue growth, personalization, operational efficiency, and customer lifetime value.

  · Represent the team in conferences, customer events, blogs, and internal forums to showcase best practices, reusable demo assets, and thought leadership around presales architecture and RFx excellence

What you need to succeed

• B.Tech or MBA (or equivalent) with 12–15 years of experience in presales, solution consulting, or cloud‑based digital experience implementations.
• Strong understanding of enterprise and MarTech architecture, including at least one core area such as Customer Data Platforms, marketing automation, content management/experience (AEM‑like platforms), or commerce.
• Hands‑on experience designing end‑to‑end architectures across data, content, activation, and analytics layers, including APIs, integrations, identity, and security considerations.
• Proven RFx and proposal management experience, including leading complex RFP/RFI responses, orchestrating cross‑functional contributions, and driving technical win outcomes.
• Demonstrated demo excellence: skilled at using demo tools and pre‑built libraries, building custom scenarios, and adapting demos for different personas while maintaining strong storytelling and engagement.
• Strong project management capabilities with a track record of delivering high‑quality proposals and solutions on time in fast‑paced environments.
• Exceptional communication, writing, and presentation skills, with the ability to craft CXO‑level narratives and visually compelling decks and diagrams.
• Proficiency with productivity and design tools (Office Suite, collaboration platforms, basic design/prototyping tools) and comfort learning Adobe’s own experience and design tools quickly.
• High ownership, creativity, and growth mindset, with a passion for staying current on digital experience, architecture, and AI‑driven MarTech trends.

About Adobe

Adobe empowers everyone to create through innovative platforms and tools that unleash creativity, productivity and personalized customer experiences. Adobe’s industry-leading offerings including Adobe Acrobat Studio, Adobe Express, Adobe Firefly, Creative Cloud, Adobe Experience Platform, Adobe Experience Manager, and GenStudio enable people and businesses to turn ideas into impact, powered by AI and driven by human ingenuity.

Our 30,000+ employees worldwide are creating the future and raising the bar as we drive the next decade of growth. We’re on a mission to hire the very best and believe in creating a company culture where all employees are empowered to make an impact. At Adobe, we believe that great ideas can come from anywhere in the organization. The next big idea could be yours. 

Let’s Adobe together

At Adobe, we believe in creating a company culture where all employees are empowered to make an impact. Learn more about Adobe life, including our values and culture, focus on people, purpose and community, Adobe for All, comprehensive benefits programs, the stories we tell, the customers we serve, and how you can help us advance our mission of empowering everyone to create.

Adobe is proud to be an Equal Employment Opportunity employer. We do not discriminate based on gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, veteran status, or any other protected characteristic. Learn more.

Adobe aims to make our Careers website and recruiting process accessible to any and all users. If you have a disability or special need that requires accommodation to navigate our website or complete the application process, email accommodations@adobe.com or call +1 408-536-3015. 

AI Use Guidelines for Interviews:
Our interviews are designed to reflect your own skills and thinking. The use of AI or recording tools during live interviews is not permitted unless explicitly invited by the interviewer or approved in advance as part of a reasonable accommodation. If these tools are used inappropriately or in a way that misrepresents your work, your application may not move forward in the process.

At Adobe, we empower employees to innovate with AI — and we look for candidates eager to do the same. As part of the hiring experience, we provide clear guidance on where AI is encouraged during the process and where it’s restricted during live interviews. See how we think about AI in the hiring experience.

 

Experience Level

Senior Level