Job Description:

We are seeking a highly skilled and results-driven Google Ads Expert to manage and optimize our paid advertising campaigns. The ideal candidate will have hands-on experience with Google Ads Expert, and be able to deliver strong ROI through effective targeting, ad creatives, and data analysis.

• Key Responsibilities: Plan, create, and manage paid ad campaigns on Google Ads Expert.
• Perform keyword research, audience targeting, and bidding strategies.
• Monitor and optimize ad performance to maximize conversions and ROI.
• Create compelling ad copies and coordinate with the creative team for visuals.
• Track performance using tools like Google Analytics, Pixel, UTM tracking, etc.
• A/B test ad creatives, landing pages, and audience segments.
• Generate performance reports with insights and suggestions for improvement.
• Stay updated with latest trends and platform updates.
• Requirements:Proven experience managing Google Ads Expert campaigns (minimum 3-4 years).
• Strong understanding of digital marketing metrics (CPC, CTR, CPM, ROAS, etc.).
• Experience with tools like Google Analytics, Google Tag Manager, and Facebook Pixel.
• Knowledge of retargeting, lookalike audiences, and funnel optimization.
• Certification in Google Ads or Meta Blueprint (preferred).
• Strong analytical and problem-solving skills.