Performance Marketing Manager

Performance Marketing Manager

Performance Marketing Manager IndiaMART

About IndiaMART

IndiaMART is Indias largest online B2B marketplace, connecting millions of buyers and suppliers. We are seeking a high-performing Performance Marketing Manager to drive user growth, optimize paid campaigns, and scale our digital acquisition efforts.

Job Overview

This role is ideal for early-career marketers who want to gain deep exposure to running digital ads at scale. You'll assist in managing paid campaigns, optimizing performance metrics, and generating leads through platforms like Google Search, Display, YouTube, and Facebook/Instagram Ads.

Key Responsibilities

• Support campaign setup and execution on Google Ads and Meta Ads

• Daily monitoring of campaign KPIs – CTR, CPC, CPL, ROAS

• Assist in writing ad copies, keyword research, and creative testing

• Coordinate with analytics team for tracking using GA4, GTM Prepare weekly/daily performance dashboards