Sales and Marketing Executive

We are seeking a high-caliber Sales & Marketing professional to spearhead our growth in the premium uniform segment. You will be responsible for identifying "Tier-1" institutions, building relationships with HNI decision-makers (Trustees, CEOs, and Directors), and managing the end-to-end conversion process from fabric sampling to final bulk delivery.

Key Responsibilities

1. Strategic Lead Generation

* Identify and profile high-value prospects including private schools, healthcare chains, and corporate offices.

* Initiate contact with HNI stakeholders through cold-calling, professional networking, and industry-specific exhibitions.

* Research competitors to position our fabric quality and design as the superior choice.

2. HNI Relationship Management & Pitching

* Conduct sophisticated "Consultative Sales" presentations, focusing on brand identity and garment technology rather than just price.

* Manage the sampling process: Coordinating with the design team to create bespoke prototypes that meet the specific aesthetic and functional needs of the client.

* Act as a brand ambassador, maintaining a professional image that aligns with the premium nature of our products.

3. Pipeline & Conversion

* Lead the negotiation process, focusing on value-based selling to protect profit margins.

* Manage a meticulous follow-up calendar to navigate the long sales cycles typical of institutional contracts (3–9 months).

* Ensure smooth "Trial Runs" and collect feedback for final production adjustments.

4. Account Growth & Reporting

* Maintain the CRM with accurate data on lead status, interaction history, and revenue forecasts.

* Oversee the transition from "Closed-Won" to "Production," ensuring the delivery team understands the client’s exact specifications.