Sales Manager Job Responsibilities:

• Determines annual unit and gross-profit plans by implementing marketing strategies; and analyzing trends and results.
• Establishes sales objectives by forecasting and developing annual sales quotas for regions and territories; and projecting expected sales volume and profit for existing and new products.
• Implements national sales programs by developing field sales action plans.
• Maintains sales volume, product mix, and selling price by keeping current with supply and demand, changing trends, economic indicators, and competitors.
• Establishes and adjusts selling prices by monitoring costs, competition, and supply and demand.
• Completes national sales operational requirements by scheduling and assigning employees; and following up on work results.
• Maintains national sales staff by recruiting, selecting, orienting, and training employees.
• Maintains national sales staff work results by counseling and disciplining employees; and planning, monitoring, and appraising job results.
• Maintains professional and technical knowledge by attending educational workshops, reviewing professional publications, establishing personal networks, and participating in professional societies.
• Contributes to team effort by accomplishing related results as needed.

Sales Manager Qualifications/Skills:

• Strong communication skills
• Creating and implementing a sales plan
• Meeting sales goals by monitoring progress
• Analyzing sales data
• Presentation skills
• Management and leadership skills
• Developing budgets
• Mentoring and coaching sales reps

Education and Experience Requirements:

• Bachelor’s degree in marketing or business administration
• Two to three years of experience as sales manager
• Three to two - four years of sales experience
• Proven track record of positive sales performance