Sales & Marketing Executive

The Back Office Sales Executive will support the sales team by handling leads, quotations, follow-ups, dealer coordination, order processing, and customer communication across B2B, B2C, and Channel Sales. The role is critical for smooth sales operations and revenue growth.

• Key Responsibilities🔹 B2B & B2C Sales SupportHandle incoming sales inquiries (calls, WhatsApp, email, website leads)
• Understand customer requirements and propose suitable products/services
• Prepare and share quotations, proposals, and pricing
• Follow up with customers for order closure
• Coordinate with accounts and logistics for order execution

🔹 Channel / Dealer Sales Support Coordinate with distributors, dealers, and channel partners

• Share price lists, schemes, product updates, and offers
• Maintain dealer onboarding documents and agreements
• Track dealer orders, dispatch status, and payment follow-ups
• Resolve dealer queries and escalate issues if required

🔹 Order & Documentation Management Prepare Sales Orders, Proforma Invoices, GST invoices

• Maintain customer and dealer records in CRM / ERP
• Ensure proper documentation for dispatch and billing
• Maintain MIS reports (daily / weekly / monthly sales data)

🔹 CRM & Reporting Update leads, follow-ups, and status in CRM system

• Generate sales reports, conversion reports, and pipeline data
• Coordinate with sales managers for performance tracking

🔹 Coordination & Communication Coordinate with Sales, Accounts, Service, Warehouse, and Logistics

• Schedule product demos or installation support if required
• Ensure timely response to customers and partners
• Skills Required Good communication skills (Hindi & English)
• Strong follow-up and negotiation skills
• Knowledge of B2B, B2C, and Channel Sales process
• Basic knowledge of CRM, ERP, MS Excel
• Ability to handle multiple dealers/customers
• Organized, detail-oriented, and target-focused
• Preferred Industry Experience POS Billing Machines
• IT Hardware / Software
• SaaS / ERP / Retail Solutions
• Electronics / FMCG Channel Sales