Technical Sales Engineer

Job Description:

Position: Sales Engineer (B2B Technical Sales)

Experience: Minimum 2 Years (Relevant Industry Experience Mandatory)

Industry Preference: Chemical Manufacturing Industry (required experience)

Location: Sector 65, Noida, India (Travel required as per customer visits and business requirements)

About the Role:

We are looking for a Sales Engineer with strong technical product knowledge and B2B selling capability. The candidate will handle customer support, trials, business development, and technical solution selling for products such as:

• Thermal Adhesive / Thermal Grease / Silicone Grease
• Flux (Electronics / Solar / Industrial Applications)
• SMT Red Glue
• Cyanoacrylate Adhesives (Cyno)
• Potting Compounds
• This role requires a balance of field sales, technical application support, and new customer development.

Key Responsibilities:

• Thermal Adhesive / Silicone Grease (Technical + Sales Responsibility)
• Provide technical support and product guidance to customers (application, usage, troubleshooting).
• Conduct product demonstrations, testing support, and customer trials to prove performance benefits.
• Work closely with customers to understand requirements and propose customized solutions.
• Coordinate with internal teams (Production / R&D / QC) to ensure correct product selection and timely supply.
• Identify new business opportunities and build strong relationships with decision-makers and technical teams.

Flux (Sales + Process Support Responsibility):

• Develop and execute strategies to increase sales revenue and market share for Electo Flux range.
• Provide technical training to customers and internal teams on correct application and handling.
• Conduct site visits, usage audits, and process support for improved customer results.
• Support customers in selecting or developing customized flux solutions based on application requirements.
• Generate new business leads and convert them into long-term accounts.

Industry Focus Areas:

Chemical Manufacturing Industry:

• Promote and support Electo solutions in industrial manufacturing environments.
• Enable customers through technical trials and process support for thermal grease and flux applications.
• Drive account expansion through relationship-building and ongoing technical engagement.

LED / Electronics Manufacturing Industry:

• Support customers with thermal solutions used in heat management and reliability improvement.
• Recommend correct grade selection for thermal grease/adhesive based on application needs.
• Ensure ongoing customer satisfaction through trials, feedback closure, and repeat orders.

Aviation / High-Reliability Applications:

• Coordinate technical discussions for performance-driven and reliability-critical requirements.
• Support customers with trial planning, validation, and correct product usage.
• Build relationships with OEMs, vendors, and suppliers for long-term supply engagement.
• Common Responsibilities (Across All Industries)
• Develop and maintain strong customer relationships and channel coordination.
• Conduct technical presentations, product trials, and on-site support.
• Identify and pursue new customer development and applications.
• Track sales pipeline, customer feedback, trial status, and closures.
• Stay updated on market trends, competitor activity, and customer expectations.

Key Skills Required:

• Strong technical understanding of thermal paste/grease, thermal adhesive, flux, SMT chemicals.
• Ability to explain products confidently to customers, including process and application knowledge.
• Strong communication skills and customer-handling capability.
• Self-driven, target-oriented, and comfortable with travel for customer visits.
• Good problem-solving ability for basic troubleshooting and process-level discussions.
• Ability to coordinate internally and close tasks in a structured manner.

Qualification (Preferred):

• Diploma / B.Sc / B.Tech / BE (Mechanical / Chemical / Electronics / Polymer / Industrial)
• Candidates with proven B2B industrial sales background in chemicals / electronics consumables will be preferred.

What We Offer:

• Strong technical product portfolio under Electo brand
• Learning and growth in technical B2B industry
• Opportunity to work with major OEM customers across India
• Incentives and growth potential based on performance

Key Skills:

Application Engineering, B2B Technical Sales, Closure Management, Cross-functional Collaboration, Customer Feedback Integration, Customer Relationship Management (CRM), Customer Trials & Validation, Customer Visits, Cyanoacrylate Adhesives, Electronics Consumables Sales, Field Sales, Incentive Sales, Industrial & Specialty Chemicals Sales, Internal Team Coordination, Key Account Management, Market & Competitor Analysis, Negotiation & Deal Closure, New Business Development, OEM & Industrial Client Handling, Potting Compounds.