Sales & Business Development Executive

Company Overview

Cureous Labs is a medical technology startup, spin off from AIIMS New Delhi pioneering India’s first intelligent patient repositioning system, Eturnal™. Our mission is to transform patient care and reduce the burden on healthcare workers through innovative, human-centered technologies. Backed by BIRAC, Bill & Melinda Gates Foundation and leading angels, Cureous Labs is scaling its go-to-market rapidly with a mission to deploy 100+ units in the next quarter.

Position Overview

We are seeking a dynamic Business Development Executive to drive business growth while ensuring exceptional customer satisfaction. This position combines strategic business development with technical service excellence, requiring someone who can navigate B2B, B2C, and B2G sales environments while maintaining high-quality service standards.

Location: Palakkad, Cureous Office, Kerala

Experience Required: 2-5 years in medical device sector

Region Coverage: South India (Primary focus: Kerala)

Reporting to: Head of Business / Regional Manager / CEO

Key Responsibilities

• Develop and manage comprehensive B2B, B2C, and B2G sales pipelines with measurable outcomes.
• Achieve assigned sales targets and drive revenue growth through strategic customer acquisition.
• Build and nurture strong relationships with Key Opinion Leaders (KOLs) across customer organizations.
• Gain deep understanding of market dynamics to support business planning and competitive positioning.
• Prepare and maintain detailed customer interaction records, follow-up schedules, and other documentations.
• Identify cross-selling and upselling opportunities within the existing customer base.
• Assist with regional marketing efforts and report on competitor activities.
• Support service team in service related activities if required.
• Develop and maintain exceptionally high customer satisfaction.
• Train hospital staff, nurses, and technicians on proper device operation and basic troubleshooting and product demonstrations.

Essential Qualifications & Skills

• 2-5 years of sales experience in medical devices or healthcare technology.
• Proven track record of selling products / services to private and government hospitals, senior care homes, or homecare chains
• Strong Existing network of contacts in hospital procurement, Purchase, ICU doctors, nursing officers, or senior care facility management and other key decision makers
• Strong network with medical device distributors across different geographies specifically focussed in critical care products and other devices which goes inside ICUs
• Experience with Hardware B2C Sales and deployed GTM strategies for market penetration with substantial sales outcomes.
• Well versed with sales processes and systems and an edge for documenting them as well as training to the inhouse sales team.
• Strong negotiation, Following up and closing skills
• Startup mindset: hands-on, proactive, outcome-driven
• Ability to work independently with high accountability

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• Bachelor’s degree in Life Sciences, Biomedical Engineering, Biotechnology, Pharmacy, or a related healthcare/technical field.
• Preferred: MBA in Sales & Marketing or Healthcare Management for strategic and leadership roles.
• Fluency in English and Malayalam. Other language abilities are a plus.
• Excellent proposal writing and presentation capabilities for diverse stakeholder groups.
• Professional demeanour suitable for executive-level interactions and clinical environments.

Compensation & Benefits

• Competitive salary with performance-based incentives.

Professional Growth

• Work with a high-growth MedTech startup shaping the future of healthcare
• Opportunity to lead revenue growth for a first-in-India solution.
• Freedom to build your own sales play-book
• High-impact role with performance-linked incentives
• Be part of an award-winning, mission-driven team believing in making a difference
• Clear career progression path to senior business development or service management roles.