Digital Marketing Executive

🔹 Job Role: Digital Marketing Executive

1. Core ResponsibilitiesPlan and execute digital marketing campaigns (Google Ads, social media, email, etc.)

• Handle lead generation and improve conversion rates
• Manage and optimize website traffic through SEO & paid ads
• Create and schedule content for platforms like Facebook, Instagram, LinkedIn
• Track performance using tools like Google Analytics and prepare reports

2. Key Areas of Work

Social Media MarketingManage business pages (FB, Insta, LinkedIn)

• Create posts, reels, ad creatives
• Run paid ad campaigns for lead generation
• Performance Marketing (Paid Ads)Run Google Ads & Meta Ads
• Optimize campaigns (CPC, CTR, ROI focus)
• A/B testing for better results

3. SEO (Search Engine Optimization)Keyword research

• On-page & off-page SEO
• Improve website ranking on Google

4.Required Skills good knowledge of Google Ads & Meta Ads

• Understanding of SEO & keywords
• Good communication & copywriting skills
• Data analysis mindset (numbers samajhne chahiye)
• Creativity + marketing sense